It’s common knowledge that networking is a necessary skill in business. But there is a lot of mystique and ambiguity in how to go from a handshake to a cultivated, valuable, professional connection.

The key is this: People need to feel like they are genuinely important and valued by you before they will view you as important and valuable to them.

Read this entire article on | You Don’t Need to Be an Extrovert to Be a Good Networker

**The Entrepreneur Insiders network is an online community where the most thoughtful and influential people in America’s startup scene contribute answers to timely questions about entrepreneurship and careers. Today’s answer to the question “What’s the best way to make fruitful connections?” is written by William Vanderbloemen, founder and CEO of Vanderbloemen Search Group.